Adding a chatbot to your website used to mean either hiring a developer or wrestling with a clunky enterprise dashboard. In 2026, most AI chatbot tools -- ReplyFox included -- boil down to pasting one line of code. Here's the actual process, start to finish.
1. Give the bot something to learn from
Before it can answer questions, your chatbot needs content. The two fastest ways to do this:
- Paste in your FAQ. Copy your existing FAQ page, shipping policy, return policy -- whatever your customers ask about most.
- Point it at your website URL. A tool that can crawl your own site (ReplyFox does this) saves you from manually copying every page.
2. Get the embed snippet
This is almost always a single <script> tag with your bot's unique ID baked in, something like:
<script src="https://www.replyfox.co.uk/widget/widget.js" data-bot-id="your-bot-id"></script>
3. Add it to your site
Where this snippet goes depends on your platform:
- Shopify: Online Store → Themes → Edit code → paste it just before
</body>intheme.liquid. - WordPress: Use a "custom HTML" widget/block, or paste it into your theme's footer via Appearance → Theme File Editor.
- Squarespace: Settings → Advanced → Code Injection → Footer.
- Custom-built site: paste it directly before the closing
</body>tag in your HTML.
4. Lock it to your domain
A good chatbot tool lets you restrict which domains are allowed to load your bot, so nobody can copy your embed code and run up your usage on their own site. Worth checking for before you pick a tool.
5. Test it, then watch what it can't answer
The most useful signal in the first week isn't the conversations that go well -- it's the ones the bot flags as unresolved. That list tells you exactly what to add to its knowledge base next.
If you want to try this end to end, ReplyFox is free to start, works the same way described above, and also has a version built for mobile apps (React Native, Flutter, iOS, Android) if your "website" is actually an app.